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Buy-to-Let Lender Expands Sales Team in North of England



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Buy-to-let lender Foundation Home Loans is continuing to expand its sales team in the north of England, confirming the strength of the property market for landlords.

The firm has recently appointed Joanna Elton as the Regional Account Manager for the north of England.

Buy-to-Let Lender Expands Sales Team in North of England

Elton will take on responsibility for building key partnerships with Foundation Home Loans’ distribution partners in the north, working under the Business Development Director, Paul Brett.

Elton has a host of experience in the mortgage industry, after starting her career at Mortgage Trust as a New Business Administrator. She moved into account management when the company rebranded as First Active.

Her career then took her to Kensington Mortgages and Scottish Life Mortgages, where she stayed for a few years, before moving onto Mortgage Next as a Regional Account Manager for five years.

In 2010, Elton joined Sun Life as a Regional Account Manager, before moving to London and Colonial, and then Curtis Banks. Before her appointment at Foundation Home Loans, Elton was a Business Development Manager at Mortgage Intelligence.

Brett comments: “Joanna brings with her a strong background in business development and relationship management, and we are delighted to have her on board. Her role will be to enhance existing distribution partner relationships as well as maximise the opportunities for new business and develop fresh sources.

“We have identified that the buy-to-let market in the north of England holds particular opportunities for landlords and their advisers. Joanna is an ideal ambassador for Foundation Home Loans’ buy-to-let proposition.”

Landlords looking for new investments may find that the north of England is offering strong capital growth in the current market, as house price rises outpace London for the first time in years. Recent research by Hometrack also suggests that growth is showing no signs of slowing down.

In addition, a new study from Property Partner insists that cities in the north of the country are offering the highest yields for landlords of student properties.

Is the north of England proving a buy-to-let hotspot for you?

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